So I started writing a post titled 4 Ways to a Worthwhile Keyword List and quickly realized it was far too lengthy. Thus, you are now embarking on post one of a four-part series. Each post will discuss different processes to locate valuable keywords and how to lay them out in a way ... Read more
Why is Content Important for SEO? [Video FAQ Series]
The web is comprised of information; or content. Every web page online is a living document of information that contains a specific piece of information with an intended purpose. Search engines crawl and index pages that are unique and provide value to their visitors. For example: a publisher writes content for a user ... Read more
Should You Do SEO and PPC Together? [Video FAQ Series]
SEO and PPC should be considered children of the same parent: search marketing. Their strategies should be considered together for best results. There is some debate in the industry if running PPC and SEO can cause cannibalization of traffic; and there have been studies suggest both a positive and a negative result. You ... Read more
Top SEO Industry Highlights During My First Year at SEO.com
This month I reached my official one year tenure as an employee of SEO.com. During the past year, there have been many notable and industry changing events, so much that I could go on for pages and pages. I have chosen 7 that have affected me and those around me. Included is ... Read more
2011 was a big year for social media. We saw continued growth of sites like Facebook and Twitter, as well as the introduction of Google+. Many businesses continued the adoption of using social media as part of their marketing strategies, and now we are seeing the the early stages of what the ... Read more
What is a Social Bookmarking Site? [Video FAQ Series]
Social bookmarking is a way for people to tag, share, organize, store, and search for useful links online. Instead of saving sites as bookmarks or favorites in your browser, you compile them online into a website you can reach from any computer. These bookmarks reference noteworthy links and can be private, public, ... Read more
Supercharge Your Blogging by Leveraging Offline Content
Blogging on a regular basis is vital in helping to develop a strong online presence. With some effort and well researched blog posts, you can take your blog from zero to hero. One of my great friends, Dan Bischoff from Lendio, wrote a great post over on the Raven Blog on how ... Read more
Hi SEO.com followers, My name is Ty Kilgore and today I’m going to be answering the question; How do I Rank in Local Search or how do I rank in maps? Local SEO is that something that has really taken off in the last year to year in a half. The search ... Read more
Bing Webmasters Tools are a set of tools made available to a site’s webmaster by Bing, allowing you to see how Bing sees your website. Bing Webmaster Tools provides you access to the following data: How often Bing has crawled your site Problems Bing found while crawling your site such as Malware ... Read more
How Has The Internet Changed Education? [Infographic]
If you want evidence of the way the internet is pervading every aspect of our lives, you need look no further than its effect on education. The internet and social media have dramatically changed both teaching and learning. In fact, most students’ (an incredible 93 percent) first instinct when confronted with a ... Read more
A deep link is when you link to a page on the site other than the site's home page. For example, Google.com is the homepage of Google. Linking to Google.com/trends would be a deep link. If you see text after a / on a website, like in the case of Google.com/trends, you ... Read more
How do I write SEO Friendly Content? The first step is to use a catchy title and use the keyword in the title. Make someone want to read the article. The second thing is use subheadings in your articles. Include relevant keywords in the subheadings, also known as an H2 or H3 ... Read more
